J wasn't me, J was OS. TBH I would've assumed I was a hunter in that game, cause your target was friggin OS. Oh and you didn't need to live you needed a town victory *checks thread*
Of course, there are times to lie as town, but in general I point to Fonz's post as a perfect example as to the criteria (I noticed that somebody else has taken to dragging it out in a place that doesn't exist). There are obviously exceptions, sir bed had a good example in Majora's mask (worst fakeclaim choice ever though, he just got super-lucky), occasions. But tbh, the strongest asset town has is that they can trust the word of whoever flipped town when they die. Of course everything else that happened in that game...